Our Goal
Our goal is to inspire a player's passion for the game through learn-to-play soccer storybooks, learning materials and related equipment for boys and girls of all ages. While these stories are fun and entertaining, they describe many typical situations players encounter over a season. To encourage player engagement and retention, story specific coloring and puzzle pages are included. Each story introduces age-appropriate training exercises and skills that reinforce on-field training sessions through our Skillway™ Training Session Guide for parents and coaches.
We believe ...
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Players love soccer because it is fun with friends, our guiding principle.
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Fun quickly evolves into passion for the game which motivates players to learn, work hard and excel, our storybooks goals.
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Teamwork and shared challenges build character and often lead to lifelong friendships.
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Competition is innate in every athlete, fun and crucial to the development of all players.
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All players deserve the same high-quality training regardless of age, gender and natural abilities.
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Learning to play good soccer is a process and slowly develops over time with guidance and repetition.
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Each player has their own unique progression timeline which is greatly influenced by their passion for the game. Players passionate about soccer simply progress faster.
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A player development framework is crucial to the methodical, incremental development and success of players through the introduction of age-appropriate skills and challenges.
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Metrics are essential to tracking progress and helping identify areas for improvement.
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‘Pay-to-play’ in the US is a barrier preventing many potential athletes from becoming soccer players.
